Media

Stand out from the crowd

With the increased fragmentation of media channels, it is more important than ever to understand audience needs and gain cut through. An insights community will connect you to your audience, not only helping inform content and positioning, but also providing feedback for your advertisers.

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Innovate & co-create
Innovate & co-create

Adopt a customer-centric approach to innovation by co-creating with your customers

Enhance viewer experience
Enhance viewer experience

Use audience segmentation to test messaging and improve the viewer experience.

Increase advertiser value
Increase advertiser value

Create deep audience segmentation models to increase value for advertisers.

Integrate data for 360 view
Integrate data for 360 view

Get a more complete view of what is going on in your business (& outside it) by connecting multiple data sources to give a single view…customer, market, employee, operational & financial data.

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Are you ready to get closer to your customers?

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1.4x

Customer-focused companies increase their revenue 1.4x faster than non-customer-focused companies.

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Source: Forrester
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“There's no better indicator for us of how successful our communities are at providing invaluable marketing insights than the fact that the business continues to directly profit from campaigns that we've had a hand in.”

John Musgrove
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Head of Research and Measurement
,
Southern Cross Austereo
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Contact us today for a consultation and demonstration.

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