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Are Media's (formerly Bauer Media's) "Insiders" insight community provides a true voice of the customer, generating over 450,000 conversations with more than 10,000 Australian Women.

Key Results

  • Over  10,000 women in the "Insiders" community, over 450,000  conversations
  • Accelerated speed of insight - what used to take months can now be done in  days
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"The Insiders Community gives our readers a wonderful voice. We're able to ask them in real-time and give feedback as quickly as we ask it on what they think."
Justin Stone
Former Research Director
"Are Media is Australia's leading premium content and experiences company. They have been influencing women across Australia and New Zealand since the 1930s when one of their most well-known brands, The Australian Women’s Weekly, began publishing. Since that time, Are Media have grown to become Australia and New Zealand’s leading multi-channel publisher, connecting with 6 in 10 Australian women each month."
Media and Entertainment
Australia and New Zealand
Business Type
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