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Carman’s uses customer intelligence to build brand lovers.

Key Results

  • 21  studies undertaken in just 7 months
  • 46% average response rate
  • 1,100 sample size versus 500 for traditional research
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“The consumer has always been at the heart of all we do at Carman’s and the community has given us a level of closeness and insight that we’ve never had before.”
Carolyn Creswell
Chief Executive Officer
Carman's is Australia's number one muesli brand. Everyday around the world, people enjoy Carman's delicious breakfasts and nutritious snacks.
Consumer Packaged Goods
Business Type
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